

Meet the Captain
Roland Word
Mathews, VA

Our Brand
BACKSHOR LLC started in 2020, growing from a lifetime of backwater creeks, inlets, bays, sounds and all the surrounding Waters of the Chesapeake Bay and Carolina Coastline. Thickly rooted In dark water coves and marshy estuaries! Born of What comes from our water ways, and what goes in them!
Where to Find our Apparel
Currently Backshor, LLC is working with select businesses to sell our brand and lifestyle apparel. We are not offering online sales at this time. Visit these local establishemnets to find our t-shirts and hats available for purchase!




A Lifestyle that Heals
BACKSHOR was never just a brand, but a way of life. A slower way that drifts through changing tides and Stormy Weather. A place to reflect, recharge and embrace what lies ahead. From working Waterman and women, to those that are drawn periodically to its edge. The water and it's flow is inevitably a part of all of our life. Time measured by tides and changing landscape from near and far.
At BACKSHOR BAY, We embrace that flow and build off the heritage that came before us. To learn from our mistakes, and heal the wounds of the past. That place in all of us of peace and tranquility that only the Moon can phase. To all the waterways and edges alike, we strive to be good stewards. To share in Its Reflection of healing properties.
Walt Whitman said " Sail fourth- steer for deeper waters only. Reckless O soul, exploring. I with thee and thou with me. For we are bond for where mariner has not yet dared go." And there we embrace the balance of the unknown and the familiar shallower waters. Thanks for being in a BACKSHOR BAY state of mind!
-From our founder












